Packaging

Google adds new 'Google AI Plus' entry consumer tier below AI Pro

Google pricing

Google's consumer AI plan lineup now includes Google AI Plus (400 GB storage, 2x usage limits, Pro-model access), a new entry paid tier sitting below the $19.99 AI Pro plan.

Before

Consumer paid plans: Google AI Pro ($19.99/mo) and Google AI Ultra (from $100/mo).

After

New Google AI Plus tier added below Pro (400 GB, 2x limits, Omni in Gemini, AI Inbox in Gmail); Pro/Ultra unchanged. USD price of Plus not yet verified (page rendered in INR at ₹399/mo).

Google’s consumer AI subscription page (one.google.com/about/google-ai-plans) now lists a new Google AI Plus tier positioned below Google AI Pro. Plus includes 400 GB of storage (vs 5 TB on Pro), 2x higher usage limits versus the free tier, Omni in Gemini, AI Inbox in Gmail (rolling out), and access to the Pro model.

The 2026-07-06 automated capture rendered in India/INR locale (₹399/mo for Plus); the USD figure renders client-side via JS/images and was not captured, so it is recorded as unknown pending a validated USD source rather than converted from INR.

Same run: the Gemini API developer token prices (3.1 Pro $2/$12, 3.5 Flash $1.50/$9, 2.5 Pro $1.25/$10, 2.5 Flash-Lite $0.10/$0.40, etc.) were verified unchanged vs the prior 2026-05-29 capture. The page also progressed several deprecations to shut-down status — Gemini 2.0 Flash and 2.0 Flash-Lite have now been shut down (June 1, 2026), and Imagen 4, Veo 3 and Veo 2 are now flagged deprecated with 2026 shut-down dates — and added new models (Gemini Omni Flash, Gemini 3.5 Live Translate, Gemini 3.1 Flash Lite Image).

From Google's pricing timeline
Google AI Plus consumer tier added; 2.0 Flash line retired

A new Google AI Plus consumer tier appeared below AI Pro (400 GB storage, 2× free-tier usage limits, Pro-model access; captured only in INR at ₹399/mo, USD unverified) — extending the consumer paid ladder downward to a cheaper entry point. Same run: Gemini 2.0 Flash and 2.0 Flash-Lite reached end-of-life (shut down June 1, 2026), retiring the legacy entry-level API models; the production floor is now Gemini 2.5 Flash-Lite ($0.10/$0.40 per 1M). Imagen 4, Veo 3 and Veo 2 newly flagged deprecated with 2026 shut-down dates. Headline API/Vertex token prices verified unchanged vs 2026-05-29.

About Google
ai.google.dev ↗

Google Gemini API operates on a pure pay-per-token model with no subscription or seat fee — developers pay only for input and output tokens consumed, billed through Google Cloud.

Pricing model pure usagefreemium
Billing units tokensrequestsapi calls
Sales motion self serveplgsales led
Free tier
Yes
Commits
None
Transparency
public

Google pricing history

  1. Jul 2026
    AlphaEvolve agent added to Vertex AI pricing
  2. Jul 2026
    Google AI Plus consumer tier added; 2.0 Flash line retired
  3. Apr 2026
    Gemini 3 Model Family — Regional Pricing
  4. May 2025
    Gemini 2.5 Pro and Flash at Google I/O 2025
  5. Jan 2025
    Gemini 2.0 Flash and Flash Lite Released
Full Google timeline

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