Product Information Management — PIM centralizes rich product data — descriptions, attributes, media, and localization — beyond what the commercial catalog holds. It syncs that content into storefronts, pricing tables, and proposal documents so every buyer-facing surface describes the offer consistently.
Product Information Management (PIM) lives in the Design & Setup phase of Define What You Sell — the stage where you design the catalog, pricing, and rules of the offer. In the corpus tool index this phase maps to the CPQ and Billingcategories.